Over the past 13 years, I have worked across multiple markets and regions, leading Digital Transformation and Innovation Strategies to facilitate meaningful transformation for both public and private sectors.
Image of an Innovation playbook developed for TNB, the biggest energy company in Malaysia.
Helping organisations to bridge the gap between envisioning their future and making it happen,
I lead and facilitate design projects from finding future opportunities, through concept idealisation, all the way to implementation and commercial plans.
Putting human-centricity at the heart of the product team,
I define and deliver digital products that are built around human needs.
Image of design research conducted with elderly participants at Age UK.
Image of a co-creation workshop with participants from a UK high-street bank.
Driving value through collaboration and co-design
I collaborate closely with clients in all stages of the innovation process, from initial customer research and co-design workshops through to developing a live service.
Navigating large and complex organisations,
I lead and advise teams on digital innovation projects in complex environments, from global enterprises to government organisations.
Image of me, delivering a workshop on Generative AI for a big organisation.
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